Lidl stands for highest quality at the lowest price. As a discounter, we focus on the essentials. Our efficient processes and our trusting collaboration with our partners guarantee an exceptional price-quality ratio and a well thought-out assortment. customers can trust that our products always meet the known Lidl quality and freshness. Our employees are dedicated to make the shopping experience as simple as possible for our customers every day.

As a discounter we don’t do frills – our clear business model is the key to our success. Our values are the foundation of our daily actions. For us, it is not about profitability at any price: Lidl takes responsibility for employees, environment, and society alike. Clear guidelines and a binding system of values form the basis of how we work together in the company and with our partners.